Author: Simon Pointer

What is a website Bounce Rate

Google Analytics audience stats for bounce rate

What is a website Bounce Rate and does it really matter? If not it might be a very dangerous metric to use. I train Google Analytics (GA) about twice a week, so meet 100’s of digital marketers and site owners and see 100’s of Websites and Google Analytics accounts. The one metric that everyone wants to know about is BOUNCE…

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