Simon Pointer
Freelance internet consultant

Mobile 07770 483908


Overview

I am an experienced marketing professional who has become a specialist in on-line communication and eBusiness. I work on a freelance basis for a variety of companies and training organisations, advising and training on-line marketing, technology, strategy and hands on development techniques

eBusiness expertise

Strategy and planning

Technical services

Site design and delivery

Web marketing

Project management

Business & marketing expertise

Consultancy

Marketing

Business


Technical training received

Technical knowledge

Personal development


Work History

Jan 2004 - Present

Freelance internet consultant

Working with ICI paints gave me the chance to gain significant skills in consultancy, and a deep understanding of a truly large global business. I perform a range of eBusiness consultancy services across a number of diverse cultures and businesses. I have been involved in a number of Global projects to provide corporate services and systems to facilitate eBusiness development and adoption. I also work on pre-defined processes, and facilitate knowledge sharing across the company.

June 2001 - Dec 2003

eBusiness consultant

ICI paints, Slough, Berkshire

Working with ICI paints gave me the chance to gain significant skills in consultancy, and a deep understanding of a truly large global business. I perform a range of eBusiness consultancy services across a number of diverse cultures and businesses. I have been involved in a number of Global projects to provide corporate services and systems to facilitate eBusiness development and adoption. I also work on pre-defined processes, and facilitate knowledge sharing across the company.

Mar 2000 - June 2001

Internet and information manager

Yamaha Motor UK Ltd, Weybridge, Surrey

An internal opportunity presented the chance to move into website management and on-line communication. In this role I was also responsible for the mapping and geo-coding systems used to manage demographic and market data as well as dealer territories. I had to learn fast and soon managed to become a competent site designer with the hands on skills required to manage and maintain a significant dynamic web site. The position also gave me the opportunity to work with a number of managers across a number of areas of the business and to lead the business in the eBusiness area.

Jul 1996 - Mar 2000

Product & Brand Manager

Yamaha Motor UK Ltd, Weybridge, Surrey

In this highly dynamic role I really cut my teeth in all facets of the typical marketing mix. I had responsibility for some specific brands and product areas, and was involved in introducing new products and concepts to market. I worked with a sales team to develop dealer networks and relationships and in one case built a new dealer network for a new product area. I had budget and sales target responsibility and was instrumental in driving marketing strategies.

Feb 1993 - Jul 1996

Duty and Events Manager

Spectrum Leisure Complex, Guildford, Surrey

In this highly customer facing role I was a duty manager with operational responsibility for a multi-million pound leisure facility. I had special responsibility for the organisation and delivery of professional sports events, and managed a team of 8 full time staff and 30 part time and casual staff.

Jun 1988 - Feb 1993

Retailer

First Service Sports, Farnham, Surrey

I joined the company as an assistant manager and progressed to store manager of this independent sports chain, where I gained an in depth understanding of the retail trade.


Education

Sep 1994 - Jul 1996 Portsmouth University Business School Farnborough
Post Graduate Diploma in Management Studies (with Marketing)

Sep 1992 - Jul 1994 North Hants Business School, Farnborough, Hampshire
B/TEC HND Leisure Management MILAM Cert

Jan 1985 - Jul 1987 The Kings School, Worcester, West Midlands
A Levels in Graphics, Math’s and Physics

Jan 1980 - Dec 1984 Peterhouse Boys School Marondera, Zimbabwe
9 O level passes

Interests

I am an enthusiastic sports man, particularly golf (5 handicap), skiing, snow boarding and motor sports. I attend the gym regularly, I’m a keen motorcyclist, and enjoy travel - experiencing new & different cultures.

As an “early adopter” I have a healthy interest in new technology and techniques. I have coupled PC and home audio technology in my home cinema, I recently set up a multi-media server in my house, I have experimented with wi-fi and ethernet networking and enjoy digital Photography.